Do you understand the value of consumer review sites? If you do then there is no need to tell that these sites are going to play an active role in referral business leads in upcoming days. In coming years, it will become essential for business organizations to work with due diligence for their virtual presence. It will become a cumbersome task to get the paid review writing services from offshore reviewers to mislead new customers.
In some countries, the paid reviews are prohibited as they breach consumer’s interest protection act. Therefore, some leading business websites has stopped accepting paid reviewers. You must understand that the review of your business organization should come only from a genuine customer.
In an operation, ‘The Guardian’, the UK based newspaper has investigated the accounts of some leading online portals and tried to decipher the big gap between their lowest and highest ratings at leading review sites like Trustpilot.com. In some cases, they found that the real like reviews are only few out of dozens. Moreover, the fake reviews really talk in promotional tone, which cannot be expected, at a review website. Because the consumers reach on a review website with expectation to listen fellow consumers instead of company’s professional online marketing spies.
Hence, you should reject the policy of buying sponsored reviews from your customers. It will really be good for you. You just need to take care of CRM affairs sincerely. Therefore, any irritated customer did not go and mark a negative review against your business.
In some countries, the paid reviews are prohibited as they breach consumer’s interest protection act. Therefore, some leading business websites has stopped accepting paid reviewers. You must understand that the review of your business organization should come only from a genuine customer.
In an operation, ‘The Guardian’, the UK based newspaper has investigated the accounts of some leading online portals and tried to decipher the big gap between their lowest and highest ratings at leading review sites like Trustpilot.com. In some cases, they found that the real like reviews are only few out of dozens. Moreover, the fake reviews really talk in promotional tone, which cannot be expected, at a review website. Because the consumers reach on a review website with expectation to listen fellow consumers instead of company’s professional online marketing spies.
Hence, you should reject the policy of buying sponsored reviews from your customers. It will really be good for you. You just need to take care of CRM affairs sincerely. Therefore, any irritated customer did not go and mark a negative review against your business.
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